With the rise in Internet sales, Internet marketing and search engine marketing are two of the most popular terms online. The terms Internet marketing, web marketing, online marketing, search marketing all refer to the process of marketing products or services over the Internet. These terms tie together the creative and technical aspects of the Internet, including design, development, advertising and sales. With billions of small businesses online competing for the same market, Internet marketing scams are at an all time high.

Internet marketing scams range from software sales directed towards the elderly and less tech savvy consumers to false SEO promises to businesses. Many consumers without the necessary knowledge or equipment put their trust in the companies selling marketing products. Researching a company online is the quickest way to find good and bad information regarding their products/services.

“SEO companies often make promises to boost rankings, but by knowing a few questions to ask you can avoid being taken advantage of.”, states Klepper, owner. A few major red flags are: 

1. Top rankings will only continue as long they are being paid a monthly fee. 

2. Becoming a part of their “network” of sites is a must. 

3. They claim they have a special relationship with Google, Yahoo or MSN.

Times Ten Creative Marketing Solutions is a full service Internet marketing firm that specializes in search engine optimization and keyword research.  For more information on Times Ten click here.

Source: Online PR news

                       

Times Ten Creative Marketing Solutions is dedicated to expanding the definition of marketing.  We pride ourselves on staying on top of emerging and up and coming technology.  Staying afloat in an industry based on being a step ahead, Times Ten ceases to have a lack of resources from which to learn.  Through the use of the Internet, print publications, and cutting edge software, this is a company that could easily be referred to as a full-service advertising agency, which specializes in Internet technology and marketing providing a creative edge that guarantees results.

Technology is what dictates how a company should market themselves.  Times Ten understands that this an industry that is ever-evolving and being uninformed would be at the cost of the client. 

Times Ten would like to recognize and welcome their newest clients, Central Bark USA, Atlantic Shores Hospital, British Swim Schools and Fort Lauderdale Hospital.

Central Bark is a day care center for dogs that specializes in understanding dog behavior with their own unique philosophy in customer service.  Central Bark offers grooming services, boarding services and features in-house boutiques that offer dog foods that cannot be found at your other local pet stores.  As the nation’s largest network of day care for dogs, Central Bark is committed to providing a clean, healthy, fun and nurturing environment for your dog while you’re away in all 29 locations (need to confirm this number).

British Swim Schools has been dedicated to teaching water survival for over 30 years.  Rita Goldberg, owner of British Swim Schools, has worked to develop, improve and fine-tune their teaching methods.  Before opening her British Swim School locations in the US, Goldberg was a national swimmer in Britain whose passion led her to teaching.  Goldberg added author to her list of titles with the release of her children’s book, “I Love to Swim.” 

Water safety and drowning prevention are of utmost importance to British Swim School’s instructors in all 12 locations (need to confirm this number).  Their methods are based on teaching beginners of all age groups that the ability to float on their back is the most important survival skill of all.    

Atlantic Shores Hospital is a private 24-hour, freestanding substance abuse and psychiatric hospital offering a comprehensive continuum of healthcare services including inpatient programs, medically supervised detoxification and individual, group and family therapy.  The hospital is located less than a mile away from the beaches of the Atlantic Ocean on 2-acres of land and accommodates 72-beds.

Atlantic Shores is licensed and accredited by Join Commission, State of Florida, Department of Children & Families and 12-Step Licensed Chemical Dependency Program.

Fort Lauderdale Hospital is also a 24-hour facility that provides inpatient and outpatient treatment to adults and adolescents suffering from addiction, co-occurring disorders or psychiatric issues.  This is a fully licensed and accredited private hospital that has been in business for more than 30 years. Their goal at Fort Lauderdale Hospital is to provide patients the level of care that they need to achieve sobriety and maintain a healthy lifestyle

Times Ten Creative Marketing Solution treats every client as an individual.  There is no job that is too big or too small for this staff that prides themselves in their unique strategy to providing quantitative results.

Welcome to the family!

Facebook serves the most people in social networking, but it also serves the most ads, too. According to the latest tally from ComScore, the Palo Alto-based company served a total of 1.37 trillion ads over the past 15 months, an average of 91.1 billion ads every month. That was more than double the next leading company in ads served, Yahoo, which pushed out 641.89 billion ads in the same period or 42.79 billion ads each month.

But what really sets Facebook apart, according to the latest metrics, is that it's actually increased the amount of ads it's serving per page over the past year while everybody else, from Yahoo and Google to AOL and Microsoft, has either leveled off the number of ads or stayed flat. Beginning last year, the social-networking giant showed an average of one ad per page, but then increased to as high as 1.7 ads per page in November and December of last year. The overall industry average, according to ComScore, is closer to 0.6 ads per pages served. That stands to reason given that Facebook has increased its ad revenue to $1.86 billion last year, according to eMarketer, and is expected to bring in $2.19 billion in ad revenue this year.

Source: Advertising Age

Does this sound at all familiar: The economy isn't so hot and your clients are concerned about consumer spending.  "This was the reality for not just one, but numerous boutique agencies built on the backs of fashion houses and high end retailers."

As a result of the economy's downward spiral over the last decade, it seems that digital and social media have been embraced with a whole a new perspective.  Agencies, as a result, have seen their digital businesses EXPLODE.

Dianne Desroches CEO of AR New York said that when recession hit, it were luxury brands and luxury agencies that were really hit that hardest.

"Some [companies] pulled advertising internally.  Some went dark.  Some were smarter -- they said 'let's think creatively about this.'"

However, this downfall of luxury advertising agencies opened up the doors for many smaller, independent agencies who many companies were able to afford.  They were also willing to give these smaller agencies a chance.

Ruth Bernstein, executive director-strategy and partner at Yard, said that smaller agencies are more owner driven and this appeals to businesses that started out similarly.  For example, take a designer who started his own house, or a makeup artist that created their own line.

Fashion designer John Varvatos, one of Yard's clients, agrees with Bernstein saying that his company does not want a "SWAT team" of marketing people, anyway.

Although it seems that the economy is on the up-climb these days, many agree that luxury advertising agencies will never be what they once were.  The recession made companies get creative and seek out partnerships that maybe otherwise never would have happened.  It also proved to be a great opportunity for small business owners in the marketing and advertising fields.

Source: Advertising Age