Sep 21 2011 | Salary SciencePosted by laryarnett in times ten |
Sep 13 2011 |
It's not like living on the edge of raging wildfires in southeastern Arizona or taking off from the base at Bagram dodging enemy fire. It's dangerous like all the folks who know just enough about the Internet business to think they know it all. Too often, instant success starts to feel like bullet-proof brilliance.
There's so much opportunity and so little time. But let's take a little time to learn from experience -- our own or the competition, from experts with success records and professors from the real world of the Web. Let's make time to seek out education and training from proven sources. let's make time to optimize those landing pages, analyze that new campaign and test with real users. Yes, it can take time or cost money, or both, but whenever it's possible, it pays. It also pays to ask for opinions, listen to fans and followers, and take those reviews to heart, however painful or clueless.
We can also learn from the experience of all the Web designers, developers and marketers whose sites we visit and end up staying longer than we intended. Besides those favorite and bookmarked sites, it's helpful to learn a little from unexpected places, for example, sites like Drumstick.com, Cavs.com and CreativeKidsEducationFoundation.org. Other sources include those pop-up surveys asking, "Help us make our website better!" You may not win the $500 thank-you lottery, but in a few quick minutes, you'll learn from the survey questions asked by your peers at companies like Direct Energy or Home Depot. And it's good karma.
It's recommend that every Web professional take a little time to investigate and choose training and education that can fill in the gaps, fit the schedule and not break the budget. Many of our esteemed contributors travel year round to different events to reach Web professionals and their management, sharing their expertise. Good vendors are another source, and many are packaging training with their technology and services.
Kudos to all those Internet entrepreneurs working 24/7, to the corporate corps doing e-strategy and e-tactics for the big brands and to all the Web whiz kids who can hardly wait to capture the Internet flag. Definitely the competition is fierce and the heat is on, so today many feel more like a day fighting wildfires or dodging enemy fire. On those days especially, it's best to remember nobody goes into firefighting without extensive training and back-up, and our Marines are trained before, during and after their deployments in Afghanistan.
When we're flying at Internet speed, sights are trained on future results, not so much on analyzing what we don't know. But there's no reason to go aloft alone. It takes just a little more time to get informed, check for trusted sources and ask your fans and friends. Be fast, don't be dangerous.
SOURCE; Website Magazine
Sep 08 2011 | Nine Things To Become ObsoletePosted by laryarnett in technology |
The saying goes, "The future is now." A list was recently compiled of nine things that are projected to become obsolete in our lifetime. This list includes everything from technology to forms of banking to the abstract.
Take a look at the list, and before you think that it will never happen take some time and recall things like the cassette tape, the floppy disk, and beepers.
- The Post Office: Email, FedEx and UPS have wiped out the minimum revenue needed to keep most post offices alive and running.
- The Check: Britain is already planning to do away with the check by 2018.
- The Physical Newspaper: Our younger generation doesn't read the paper and certainly aren't subscribing either.
- The Physical Book: Kindle or Nook anyone?
- The Land Line: Ring, Ring! Hey everyone...pick up your CELL PHONES.
- Music: The industry is dying a slow death with profit margins steadily decreasing.
- Television: Revenues to the networks are down and cable rates are steadily skyrocketing forcing people to stream from their computers.
- The "Things You Own": Many of our possessions will eventually become stored in our virtual cloud or on a hardrive.
- Privacy: This has been gone for quite some time now, but how long do you think it will take the public to finally take notice?
Sep 02 2011 | Apple CEO UpdatePosted by laryarnett in technology |

As the dust settles in the aftermath of Steve Jobs’ resignation announcement, Tim Cook has already started his era at Apple by appointing iTunes leader Eddy Cue to oversee iAds, iCloud and all Apple online stores.
Cue's been at Apple for 22 years, and is known as an innovative and influential member of the apple team. In what appears to be an Apple memo leaked to 9 to 5 Mac, Cook credits Cue with taking a "major role" in creating the Apple online store, the iTunes store and the App Store --- moves that have helped Apple lock customers into its ecosystem.
Leaked internal memos are not the only Cook e-mails to surface on the Web, however. It appears that several people are claiming the new CEO is taking a leaf from Jobs' book and answering the occasional fan e-mail sent to his Apple e-mail address.
MacRumors reported that Cook apparently responded in kind to the battle cry of a fellow fan of Auburn University (the CEO's alma mater), while a Tumblr user posted screenshots of a short but sweet exchange on his blog.
In response to an e-mail that read "Don't be Steve Jobs, be Time Cook," the CEO apparently wrote, "Don't worry. It's only person I know how to be."
Source: The Washington Post with Bloomberg





